A COMMITMENT TO
POSITIVE IMAPCT
In 2023 we worked with British Land to launch their Sustainability campaign to the public, highlighting the incredible results of their portfolio wide strategy for Greener Spaces, Thriving Places, Responsible Choices.
British Land have received Gold Awards for sustainability reporting from the European Public Real Estate Association (EPRA), for 12 years running.
WHAT WE DID
Branding
Tone of Voice
Campaign Roll Out
Digital
Animation
GREENER SPACES,
THRIVING PLACES,
RESPONSIBLE CHOICES
With a blank artboard and a wide range of statistics and reports, we crafted a fresh creative that would catch the attention of shoppers.
From toilet panels to social channels, we got to work across a broad suite of assets with a focus on digital, and where needed, responsibly sourced print.
A collection of playful illustrations, chunky typefaces and adventurous colourways helped to demonstrate all of the areas where the shopping centres had made changes to become more responsible, and in turn join in the race to make lasting changes for the future of our planet.
