Where The Summer Feeling Grows

Escape to nature

We loved working on this gorgeously summery 2019 campaign for British Land. ‘Where the Summer Feeling Grows’ had two main elements – ‘Summer Fashion’ and ‘Events’, and we developed the creative look and feel across the whole campaign. We designed an extensive range of collateral to support the campaign, including digital advertising (programmatic and in centre), print and social media.

Where The Summer Feeling Grows
Where The Summer Feeling Grows
Where The Summer Feeling Grows
Where The Summer Feeling Grows
Where The Summer Feeling Grows

Call out to the Little Explorers!

The events element of the campaign took nature as its theme – encouraging people, and children in particular, to get outdoors and get back to nature. The successful campaign was rolled out across 10 British Land centres – from Glasgow Fort in Scotland right down to Drake Circus in Plymouth.

Where The Summer Feeling Grows
Where The Summer Feeling Grows
Where The Summer Feeling Grows
Where The Summer Feeling Grows
Where The Summer Feeling Grows